BattleBridge The AI StudioSample engagement · what we build Sample · Client details anonymized
Sample engagement·Six documents

What an AI Studio engagement actually looks like

A multi-brand live-entertainment company wanted to make AI part of its business and needed a practical starting point. Battle Bridge interviewed 15 people across three divisions, identified 57 opportunities, and prioritized them by business impact, time to value, and implementation difficulty.

The first phase addressed 14 opportunities through a private AI platform connected to the company’s operating systems. We also integrated Ads Arsenal, Battle Bridge’s standalone advertising management product for Google, Meta, and TikTok. For a business spending approximately $750,000 a month on Meta alone, that brings advertising reports, recommendations, and campaign actions into the Studio.

The initial platform was running on the client’s data in 43 days. This case study shows the assessment, proposal, implementation scope, and estimated financial impact, with client details anonymized.

The five-minute versionStart with the EvaluationJump to the Proposal
57
Opportunities prioritized by impact, time to value, and implementation difficulty.
14
Opportunities addressed in the initial platform and builds.
43 days
From approval to the initial platform running on the client’s data.
How it runs·Evaluate → Propose → Build

Nothing off the rack

Every AI Studio engagement runs the same way: we learn how the business actually works before we recommend anything, we propose only what the evidence supports, and we write down the test that says each piece is done.

And the far end is not preordained either. The evaluation decides the proposal, not the other way round: for this client the evidence pointed to a private AI platform - the AI Studio. For a different business it can point somewhere else entirely, and that is what we propose instead.

The shape of the engagement
15people interviewed3 divisions · 5 areas · 50+ hours57opportunities documentedforce-ranked, sequenced into waves14opportunities in the starting settop five + quick wins + the core11builds delivered inside the Platformevery operating area touchedNothing off the rack: every build in the proposal traces to a numbered finding in the evaluation, and every one of the 57 has a lane.
Document I

AI Opportunity Evaluation

Thirty days of discovery: who we interviewed, the systems & data map, six workflow maps drawn end to end, findings by area, what we measured, the full 57-item inventory with confidence ratings, the roadmap, and the governance model the client’s own team set.

Read the Evaluation
Document II

AI Studio Proposal

A private AI platform, owned outright, on the client’s own server - with the first eleven builds chosen straight from the evaluation. Two tiers: the Platform at $300K (platform + 11 builds covering 14 of 57) and the Full Studio at $600K (all 57, done for you). Every one of the 57 assigned a lane. And the Studio itself is what this client’s evidence called for - your evaluation may call for something different, and that is what we would propose.

Read the Proposal
Document III

Ads Arsenal

Battle Bridge’s standalone advertising management platform for Google, Meta, and TikTok: campaign monitoring, recommendations backed by evidence, controlled execution, and reporting across accounts. See how it works on its own, a campaign example, and how the Studio integration gives leadership and marketing access through plain-English questions and requests.

Explore Ads Arsenal
Document IV

Statement of Work A · The Platform

The build specification for the Platform tier: architecture, connectors, security, two milestones with acceptance criteria and payments attached, the data-accuracy verification loop, and a written acceptance condition for each of the eleven builds.

Read Statement of Work A
Document V

Statement of Work B · The Full Studio

The second statement of work, written after the first build was already running on their data - which is why it can be this specific. It finishes the other 43 of the 57 and turns the Studio from an analyst into an operating platform: department agents, plain-English automation, and approved actions inside their own systems with a receipt for every one. Thirty days, 37 rows, each with its own acceptance condition - and a section naming the four things we would not promise.

Read Statement of Work B
Document VI

Financial Impact

What the 57 are worth, in dollars. The first five builds estimated individually with the arithmetic shown, the remaining fifty-two in aggregate, the collective outlook expressed against net margin, and an illustrative five-year model with the payback point marked. Conservative by construction: roughly twenty opportunities are carried at zero.

Read the Financial Impact
About this sample·What was changed, and what wasn’t

Read it the way the client read it

The evaluation, proposal, statements of work, and financial model come from a real engagement, with client details anonymized. The Ads Arsenal page explains the separate advertising product and its integration with the Studio. Together, they show what we assessed, what we proposed, and how the connected platform works. The method, the structure, the diagrams, the numbers your team stated, and the way scope and acceptance are written are all as delivered.

What we removed: the client’s name and its operating units (they appear as the Touring division, the Concerts division, and the ticketing subsidiary); every person’s name (they appear by role); and confidential financial actuals. What we left in: the two build-tier prices, because a schedule without a number attached does not tell you much. Read them as the shape of a deal this size rather than a rate card - every engagement is priced from what its own evaluation finds. Vendor and system names stay, because they are what make a connector plan concrete.

The client, in outline

A live-entertainment group producing more than 1,000 shows a year across a touring division, a concert-promotion division, and a separate ticketing company; roughly 160 people; finance on a major ERP and spend platform, ticketing across two vendors and a daily-count platform, a 60-million-row ticketing warehouse, and an operations database for offers.

The program in these documents is in delivery now

This is not a concept bundle. The engagement these six documents describe is being delivered today. The evaluation is complete. The first statement of work allowed 133 days for the platform and its eleven builds; it was in front of the leadership team, running on their own systems and their own data, 43 days after the go-ahead. The second statement of work, which closes out the remaining 43 opportunities, is written and costed.